How to Interview Candidates: An Introduction
How to Interview Candidates: An Introduction “Let’s face it, you suck at hiring people.” This line jumped out of my television and smacked me across the face a couple of months ago. It was an ad from a recruiting company. My first thought was, “You’re a recruiter and you think the way to get business is by insulting your potential clients?” The depressing reality of most advertising, however, is that commercials often say things because they believe you’re already thinking them. Hiring is hard, especially for small businesses. If you only have 10 employees, then the next time you hire, 10% of your workforce will be new. That one hire can make your quarter or break it. That’s nerve-wracking, even more so if it’s your first time interviewing and hiring. Below are five steps to help get you started interviewing the right way. One: Be Prepared Before you ever review a résumé or contact anybody to set up an interview, you need to prepare ahead of time. For the sake of this article, we’ll assume you already have a good job description and a good job ad. (Those are two different things.) We’ll also assume you understand the position you’re hiring for very well. Two: Design the Perfect Employee in Your Mind Take some time and ask yourself what the perfect candidate for this position looks like. Do they have a strong personality? Are they easygoing? How do the skills you described in the job ad come together? What is the most important attribute they possess? What does their work ethic look like? How do they apply it? What personality traits make them successful? If you can’t describe the perfect employee, how can you find them among all the candidates you’re going to interview? Other than technical skills, what is your team currently missing? What personality traits would help make the team more productive? Maybe your team is full of Type-A personalities and the tension is starting to build. A more laid-back personality who isn’t easily offended might be the perfect balance. A lot gets written about diversity, but true diversity means building a team that collectively possesses all the technical abilities, personality traits, and values needed to succeed. “You don’t have to suck at hiring, and you don’t have to pay a company 20% of a person’s annual salary to find your next rock star.” Three: Identify the Right Person Prepare questions that help you distinguish the perfect candidate from those who are merely qualified. All of us have been told by some so-called expert that we must ask the exact same questions, in the exact same order, so we don’t discriminate against people. That’s not entirely true. As a best practice, you should inquire about the same topics with each candidate. Doing so helps you compare applicants and provides protection against claims of discrimination. The idea that interviews must be completely rigid, however, is nonsense. Start broad and work toward a narrower focus. Verify skills by asking questions that only somebody who actually possesses those skills could answer. This is the technical portion of the interview. Ask about the skills listed in the job description and job ad. The best indicator of what a person will do for your company is what they have done for other companies. We’ll talk about behavioral interviewing another time, but the shortcut is to ask questions that begin with, “Tell me about a time when…” Ask several of them. Then start asking questions that help you understand personality and motivation. A recent episode of The HR Life Podcast touched on how to do this. Give candidates a scenario that allows them to demonstrate one of the traits you’re looking for. It helps if you understand your own company values so you can determine whether the candidate is aligned with them. For some incredible insights on how to do this, Listen to Tracie Kalmar discuss this on The HR Life Podcast. Four: Decide Quickly Once you find the right person—and that isn’t the same thing as having two or three acceptable candidates—move quickly. Applicants today don’t wait around while employers make up their minds. Waiting more than three to five days after interviews can cost you a great employee. Five: Send an Offer Letter Once you know you want to hire somebody, call them and make the offer verbally. As soon as that’s done, send a formal offer letter. We’ll discuss offer letters another time and what should and shouldn’t be included in them, but get something formal in writing and give the candidate a deadline to respond. You don’t have to suck at hiring, and you don’t have to pay a company 20% of a person’s annual salary to find your next rock star. Just stick to the basics and you’ll be fine.
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